: the promoting of a product or service by identifying it with a particular brand
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Upon returning to Gainesville two years ago—this time as a University of Florida employee—Judin said he was driven by his desire to help students develop their sport media branding and sponsorship bona fides before launching into the professional world.—Daniel Libit, Sportico.com, 19 Sep. 2025 That's largely due to its multi-tone foil wrap and Terranger branding but also owes to the grippy BFGoodrich all-terrain tires clung to 17-in black off-road wheels, slim rock sliders underpinning the colorful flanks and Lazer auxiliary lights embedded in the grille.—New Atlas, 19 Sep. 2025 Based in New York, Proclaim365 sold baby blankets, T-shirts, bags and household items with the company’s branding and scripture verses.—Shawn Raymundo, AZCentral.com, 19 Sep. 2025 Multi-sensory branding is a growing trend.—R. Daniel Foster, Forbes.com, 19 Sep. 2025 See All Example Sentences for branding
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