: an instance of clicking on a link on a web page
click-through rate
also
: the volume of click-throughs on a link
clicked through; clicking through; clicks through
: to click on (a link, such as a link for a promotion or advertisement) on a web page that opens a new page or site
They have been pressing all Web sites, including those dedicated to journalism, to accept payment completely or partially based on the number of people clicking through an advertisement or even on the number of people who buy a product.—
Joseph Menn
Joseph MennExamples of click-through in a Sentence
Recent Examples on the Web
Jonathan Schwartz, Forbes.com, 24 July 2025
Brands are seeing a 29 percent decline in both click-through rate and revenue.
—Kanika Talwar, Footwear News, 17 July 2025
ArsTechnica, 28 July 2025
When buyers stop clicking through to your website, every marketing touchpoint changes.
—Kathleen Lucente, Forbes.com, 24 July 2025
See All Example Sentences for click-through
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Noun
Monitor key performance indicators such as engagement, reach and click-through rates to gauge the success of your strategy.
—Jonathan Schwartz, Forbes.com, 24 July 2025
Brands are seeing a 29 percent decline in both click-through rate and revenue.
—Kanika Talwar, Footwear News, 17 July 2025
Verb
OpenAI's Operator, an experimental web-browsing AI agent launched in January, faced difficulty clicking through some CAPTCHAs (and was also trained to stop and ask a human to complete them), but the latest ChatGPT Agent tool has seen a much wider release.
—ArsTechnica, 28 July 2025
When buyers stop clicking through to your website, every marketing touchpoint changes.
—Kathleen Lucente, Forbes.com, 24 July 2025
See All Example Sentences for click-through
Cite this Entry
“Click-through.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/click-through. Accessed 2 Aug. 2025.
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