co-branded; co-branding; co-brands

transitive verb

: to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both

Examples of co-brand in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The style keeps the signature Clarks fobs, which are co-branded this time and hang from a silver ball chain. Stephen Garner, Footwear News, 21 Jan. 2026 By working together, banks and fintechs can co-brand solutions that are a win-win for both sets of customers. Sailesh Sewpaul, Forbes.com, 8 May 2026 Delta has a major partnership with American Express, and its co-brand credit card brings in billions of dollars in revenue for Delta. Ken Sweet, Los Angeles Times, 14 Jan. 2026 Bastian relates that Delta collected $9 billion, more than four times the number in 2014, and though Amex doesn’t break out its revenues from the co-brand, the Delta experience suggests it’s scored a moonshot. Shawn Tully, Fortune, 9 May 2026 See All Example Sentences for co-brand

Word History

First Known Use

1982, in the meaning defined above

Time Traveler
The first known use of co-brand was in 1982

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Cite this Entry

“Co-brand.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/co-brand. Accessed 7 Jul. 2026.

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