influencer

noun

in·​flu·​enc·​er ˈin-ˌflü-ən(t)-sər How to pronounce influencer (audio)
especially Southern in-ˈflü-
plural influencers
: one who exerts influence : a person who inspires or guides the actions of others
The old theme of laziness and mellowness runs counter to today's influencers, who are businesspeople and upscale inspirational promoters of a go-getter way of life.John C. Dvorak
often, specifically : a person who is able to generate interest in something (such as a consumer product) by posting about it on social media
An influencer can write a holiday recipe, sponsored by a food brand, and that content and the associated brand awareness will still resonate with audiences in a year's time. Danielle Wiley
While Linh and other elite influencers are usually personally invited by hotel brands, an onslaught of lesser-known wannabes has left hotels scrambling to deal with a deluge of requests for all-expense-paid vacations in exchange for some social media posts. Taylor Lorenz
The woman who's been called the "future of fashion" has advice for aspiring Instagram influencers: Stop with the staged photos posing with croissants or balloons against a beautiful backdrop. Alix Langone

Examples of influencer in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
In 2024, Ku and Lilo attended NBA All-Star Weekend in Indianapolis, meeting players like Myles Turner and connecting with other influencers. Jordan Greene, PEOPLE, 6 Jan. 2026 Musk said at that time that X decided to delete Lucre’s offending posts but to reinstate the right-wing influencer to the platform. Lora Kolodny, CNBC, 6 Jan. 2026 The ‘cult of creatine’ Creatine is everywhere, championed by fitness influencers and mental health advocates alike. Alexandra Banner, CNN Money, 5 Jan. 2026 More scrutiny came recently after an unverified online video from conservative influencer Nick Shirley alleging fraud in child care in Somali communities in Minneapolis. Oren Oppenheim, ABC News, 5 Jan. 2026 See All Example Sentences for influencer

Word History

First Known Use

1662, in the meaning defined above

Time Traveler
The first known use of influencer was in 1662

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Cite this Entry

“Influencer.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/influencer. Accessed 6 Jan. 2026.

Kids Definition

influencer

noun
in·​flu·​enc·​er
: one who exerts influence : a person who inspires or guides the actions of others
Last Updated: - Updated example sentences
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