mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
For instance, Lea Wait’s mass-market crime novel Shadows at the Spring Show, published in 2005, goes so far as to make anger over the transracial adoption the motive for a string of grisly murders in a small town. H.m.a. Leow, JSTOR Daily, 23 Apr. 2025 Upcycled Easter Baskets: Teaching Circular Design at Home Nearly 90% of mass-market Easter baskets are discarded within weeks, according to industry data. Dianne Plummer, Forbes.com, 18 Apr. 2025 Tariffs also tax cheap, mass-market goods at higher rates than luxury items. Nathaniel Meyersohn, CNN Money, 16 Apr. 2025 In that sense, the prospects for luxury are better than those of mass-market brands that produce in Vietnam and Cambodia and have smaller profit margins while facing even higher tariffs. Vanessa Friedman and Jacob Bernstein, New York Times, 9 Apr. 2025 See All Example Sentences for mass-market

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

Browse Nearby Words

Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 3 May. 2025.

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!