mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
Synonyms of mass-marketnext
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
As Business of Fashion reports, Gen-Z in particular is rejecting mass-market trends in the pursuit of a true personal style, often favoring one of a kind, unique pieces. Katherine McLaughlin, Architectural Digest, 22 May 2026 The move reflected an early recognition that PCs were likely to transform from a niche technology to a mass-market product. Encyclopedia Britannica, 21 May 2026 Limited airlift and the absence of a nearby mass-market feeder improve the quality of tourism revenue without increasing dependence on tourism itself. Christopher Elliott, Forbes.com, 17 May 2026 Company officials consider the R2 crucial for Rivian's long-term success as a mass-market automaker. Keith Laing, USA Today, 16 May 2026 See All Example Sentences for mass-market

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

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Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 29 May. 2026.

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