merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
Synonyms of merchandisingnext
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Janse doesn't claim to be an expert on manufacturing or product development and admits that no, her series isn't backed by any real fashion merchandising experience. Michelle Lee, PEOPLE, 1 Apr. 2026 The state is asking a Jackson County judge to prohibit American Shaman from advertising or selling any kratom or 7-OH products, and is seeking up to $1,000 for each violation of the state’s merchandising practices act. Jack Harvel, Kansas City Star, 31 Mar. 2026 Her global merchandising operation includes TAS Rights Management, which controls Swift’s trademarks across goods and services, and Bravado, which manufactures products under the artist’s brand. Winston Cho, HollywoodReporter, 30 Mar. 2026 In 2019, Banksy created his own merchandising business named Off the Wall so the public could buy reproductions of his work. Pam Kragen, San Diego Union-Tribune, 26 Mar. 2026 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

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Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 5 Apr. 2026.

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