merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
Synonyms of merchandisingnext
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Doneger/Tobe has a staff of 30, including a merchandising team covering women’s, men’s, children’s apparel, accessories and footwear; a creative team led by Huidor; a division serving international clients, and a West Coast presence in Los Angeles. — David Moin, Footwear News, 27 July 2026 Fathia Aulia, a recent fashion merchandising graduate from London’s University of Westminster, believes her curiosity boosted her successful application for a merchandising role at Harrods. — Cami Fateh, Vogue, 22 July 2026 Amuse Labs will oversee projects from writing, production and technological development through distribution, licensing and merchandising. — Emiliano De Pablos, Variety, 16 July 2026 And outside Walt’s dynasty, Mickey provided a model for how to best employ a corporate mascot and also build a merchandising empire. — Steven Johnson, Washington Post, 14 July 2026 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

Rhymes for merchandising

See All Rhymes for merchandising

Browse Nearby Words

merchandise freight
merchandising
merchant
See all Nearby Words

Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 1 Aug. 2026.

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