prime time

noun

1
: the time period when the television or radio audience is the largest
also : television shows shown in prime time
2
: the choicest or busiest time
3
: big time sense 2
a pitcher not yet ready for prime time
prime-time adjective

Examples of prime time in a Sentence

The program is being shown during prime time. He's the best actor in prime time.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
For its part, barely half a million viewers tune in to CNN in prime time. Tiana Lowe Doescher, Washington Examiner - Political News and Conservative Analysis About Congress, the President, and the Federal Government, 28 Feb. 2025 Trump, who spent the morning at his golf club in West Palm Beach, Fla., spoke to reporters hours before his first joint TV interview with Musk aired in prime time on Fox News Channel. Darlene Superville and Michelle L. Price, Los Angeles Times, 19 Feb. 2025 Trump, who spent the morning at his golf club in West Palm Beach, Florida, spoke to reporters hours before his first joint TV interview with Musk aired in prime time on Fox News Channel. Michelle L. Price, Chicago Tribune, 19 Feb. 2025 Airing in prime time allows the special to reach a wider viewership and to wrap up in time for Tom Hanks to get his beauty rest. Dave Itzkoff, New York Times, 16 Feb. 2025 See All Example Sentences for prime time

Word History

First Known Use

1947, in the meaning defined at sense 1

Time Traveler
The first known use of prime time was in 1947

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Cite this Entry

“Prime time.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/prime%20time. Accessed 12 Mar. 2025.

Kids Definition

prime time

noun
: the time in the evening when television has its largest number of viewers

More from Merriam-Webster on prime time

Last Updated: - Updated example sentences
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