Golden Lessons for Brands Everywhere Briggs & Riley’s enduring success offers critical lessons that reach far beyond the luggage sector on the importance of delivering on brand promise:
Substance wins over slogan.
—
Kate Hardcastle,
Forbes.com,
27 Apr. 2025
Fans cannot bring: purses larger than a clutch bag, coolers, briefcases, backpacks, fanny packs, diaper bags, cinch bags, non-approved seat cushions, luggage of any kind, computer bags and camera bags or any bag larger than the permissible size.
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