ad server

noun

: a web server that provides advertisements and advertising services to websites
In short, ad servers let both advertisers and Web site owners do their jobs, better, faster and cheaper …—Lee Weiner

Examples of ad server in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The ad server, meanwhile, is a tool that publishers use to list and sell ads on their sites. — Ryan Whitwam, ArsTechnica, 2 May 2025 In some comical cases, the ads were served by Google’s ad server to Google’s own bots. — Nikita Ostrovsky, Time, 10 Sep. 2025 Publisher ad servers are platforms used by websites to store and manage their digital ad inventory. — David Shepardson and Jody Godoy, USA Today, 3 May 2025 If Google has to sell its ad exchange or ad server, buying digital ads could get harder, time intensive and more expensive. — David Doty, Forbes.com, 22 May 2025 See All Example Sentences for ad server

Word History

First Known Use

1996, in the meaning defined above

Time Traveler
The first known use of ad server was in 1996

Rhymes for ad server

See All Rhymes for ad server

Browse Nearby Words

adscriptive
ad server
adsessor
See all Nearby Words

Cite this Entry

“Ad server.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/ad%20server. Accessed 8 Jul. 2026.

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