as in simple
free from all additions or embellishment
we decided to buy the plain-vanilla model because we don't have a lot of money to spend on extras
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Recent Examples of plain-vanilla
By blending plain-vanilla money funds with blockchain rails, the firm is proving that tokenization is not just a theory but a functioning business model.
—
Christer Holloman, Forbes.com, 16 Sep. 2025
Your dingy, plain-vanilla concrete drive can be transformed to a stunning art piece by installing a thin cement stucco coating.
—Tim Carter, Hartford Courant, 2 Aug. 2025
As a FactSet researcher told The Wall Street Journal, a more efficient, though less satisfying, way to virtue-signal would be to buy a plain-vanilla index fund and donate the investment gains to a political cause.
—semafor.com, 8 July 2025
Replacing the plain-vanilla look of the previous iteration, Alfa G’s black hull with a signature red stripe and white superstructure complete this remarkable conversion.
—Nicole Hoey, Robb Report, 10 June 2025
While the Federal Reserve began dialing back interest rates last fall, investors spent much of 2024 enjoying attractive yields on a range of plain-vanilla savings products.
—Darla Mercado, Cfp®, CNBC, 28 Jan. 2025
Even plain-vanilla index funds like the InfraCap MLP ETF (AMZA) deal with dividend declines; unlike traditional companies that will maintain a specific dividend level, MLPs’ distributions tend to shift with their profits.
—Brett Owens, Forbes, 29 Oct. 2024
The resolution was a plain-vanilla environmental proposal urging the company to work harder to reduce the greenhouse gas emissions of its products and to be more transparent about the impact of its business on the climate.
—Michael Hiltzik, Los Angeles Times, 20 May 2024
Christer Holloman, Forbes.com, 16 Sep. 2025
Your dingy, plain-vanilla concrete drive can be transformed to a stunning art piece by installing a thin cement stucco coating.
—Tim Carter, Hartford Courant, 2 Aug. 2025
As a FactSet researcher told The Wall Street Journal, a more efficient, though less satisfying, way to virtue-signal would be to buy a plain-vanilla index fund and donate the investment gains to a political cause.
—semafor.com, 8 July 2025
Replacing the plain-vanilla look of the previous iteration, Alfa G’s black hull with a signature red stripe and white superstructure complete this remarkable conversion.
—Nicole Hoey, Robb Report, 10 June 2025
While the Federal Reserve began dialing back interest rates last fall, investors spent much of 2024 enjoying attractive yields on a range of plain-vanilla savings products.
—Darla Mercado, Cfp®, CNBC, 28 Jan. 2025
Even plain-vanilla index funds like the InfraCap MLP ETF (AMZA) deal with dividend declines; unlike traditional companies that will maintain a specific dividend level, MLPs’ distributions tend to shift with their profits.
—Brett Owens, Forbes, 29 Oct. 2024
The resolution was a plain-vanilla environmental proposal urging the company to work harder to reduce the greenhouse gas emissions of its products and to be more transparent about the impact of its business on the climate.
—Michael Hiltzik, Los Angeles Times, 20 May 2024
Recent Examples of Synonyms for plain-vanilla
Adjective
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Their simple plan goes awry when one of their relatives wants a posh Korean wedding banquet in the heartfelt romantic comedy.—
Brian Truitt,
USA Today,
13 Sep. 2025
-
The inspiration The Copleys wanted a low-water garden that would be simple to care for.—
Caron Golden,
San Diego Union-Tribune,
13 Sep. 2025
Adjective
-
Place in a pastry bag fitted with a large plain tip.—
Caron Golden,
San Diego Union-Tribune,
10 Sep. 2025
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At the same time, v0 enables teams to generate responsive UIs directly from Figma designs or plain English descriptions, thereby minimizing the gap between vision and implementation.—
Paul Kovalenko,
Forbes.com,
9 Sep. 2025
Cite this Entry
“Plain-vanilla.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/plain-vanilla. Accessed 17 Sep. 2025.
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