Thesaurus results for GIMMICK

gimmick

noun

ˈgi-mik

Definition of gimmick

as in ruse

a clever often underhanded means to achieve an end that free dinner is just a sales gimmick to get you to listen to their sales pitch

Synonyms & Similar Words

Relevance

as in gadget

an interesting and often novel device with a practical use a car equipped with a parking spot locator and other neat gimmicks

Synonyms & Similar Words

as in hitch

a danger or difficulty that is hidden or not easily recognized the deal sounds too good to be true, so make sure there aren't any gimmicks

Synonyms & Similar Words

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of gimmick Adam Voith, Vernon’s former booking agent and part of an unofficial group of inner-circle advisors, says that, despite its vaudevillian vibes, this one-night-only thing wasn’t a marketing gimmick. — Steven Zeitchik, HollywoodReporter, 28 July 2026 Imagine, for example, a bot tasked with reducing the federal deficit that institutes an elaborate and hard-to-detect accounting gimmick, or a customer-service agent that issues absurd discounts in pursuit of customer-satisfaction ratings. — Matteo Wong, The Atlantic, 22 July 2026 Instead of chasing gimmicks, outrageous acceleration figures, or dashboard designs inspired by IKEA catalogs, Toyota focused on making an electric crossover that just does its job. — New Atlas, 20 July 2026 The final game of the 2026 World Cup featured a first-ever programming gimmick from FIFA — a halftime show. — Shania Russell, Entertainment Weekly, 19 July 2026 See All Example Sentences for gimmick

Recent Examples of Synonyms for gimmick

Noun

Fort Worth Police Department homicide detectives on Monday arrested Alonzo Reyes, 18, and Gerald Chamberlain, 17, on suspicion of murder in the alleged ruse.

— Emerson Clarridge, Fort Worth Star-Telegram, 22 July 2026
The Chenbot also weighs in on Jason’s emotional ruse to Angela.

— Dalton Ross, Entertainment Weekly, 17 July 2026

Definition of ruse

Noun

Best Amazon Home Deals Cleaning gadgets, bedding, patio furniture, and more home goods are on sale in spades right now.

— Clara McMahon, PEOPLE, 1 Aug. 2026
The masked hero pops a power-inhibitor gadget on Jean, allowing Damage Control honcho Bill Metzger (Tramell Tillman) to capture her.

— Brian Truitt, USA Today, 1 Aug. 2026

Definition of gadget

Noun

The trailer relies on a hitch coupler force sensor to provide continuous feedback on the pull on the tow vehicle, managing the trailer's movement by increasing motor output or applying the electro-mechanical brakes located at all four wheels.

— New Atlas, New Atlas, 23 July 2026
Their receiver’s probably never seen an actual hitch put into it.

— Joel Feder, The Drive, 9 July 2026

Definition of hitch

Noun

Jewelry giant Pandora is supporting the 20th-anniversary gala at Danish Royal Opera, as well as the New Talent program, providing jewelry for Taus and Anne-Sofie Madsen, who are about to graduate from the scheme.

— Bella Webb, Vogue, 31 July 2026
Whether by virtue of personnel, schemes or play-calling, the team that had finished in the top six in NFL scoring the previous six seasons — including leading the league twice — has finished 15th, 15th and 21st the last three years.

— Vahe Gregorian July 31, Kansas City Star, 31 July 2026

Definition of scheme

Noun

For two decades she's turned the science of human behavior into practical tools that help people communicate with confidence.

— Big Think, Big Think, 2 Aug. 2026
Recent incidents expose critical security risks with autonomous AI agents, which act unsupervised using credentials and tools.

— Sandy Carter, Forbes.com, 2 Aug. 2026

Definition of tool

Noun

This places the District at significant risk of being in violation of the law and collective bargaining agreements.

— Todd Feurer, CBS News, 31 July 2026
Odulio, who could not be reached for comment, previously worked as a federal trial attorney for the Department of Justice and as a senior operational risk manager for Wells Fargo.

— Julia Coin July 31, Charlotte Observer, 31 July 2026

Definition of risk

Noun

Furthermore, Musashi warns against the pitfalls of an obsession with speed, as this translates in the workplace with a leader that can impair organizational culture.

— Julian Hayes II, Forbes.com, 27 July 2026
When the case was officially closed in 2008, Hollywood Police Chief Chadwick Wagner apologized to John and Revé and acknowledged the pitfalls of the department’s investigation.

— Jessica Sager, PEOPLE, 27 July 2026

Definition of pitfall

Browse Nearby Words

gimmes

gimmick

gimmicked (up)

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Cite this Entry

Style

“Gimmick.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmick. Accessed 4 Aug. 2026.

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Synonyms of gimmick

noun

Example Sentences

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