as in slogan
an attention-getting word or phrase used to publicize something (as a campaign or product)
the tagline from the drug company's ad campaign backfired and quickly became fodder for late-night comedians
Synonyms & Similar Words
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Example Sentences
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Recent Examples of tagline
That ethos, embodied in her personal tagline, Commitment.
—
Maria Williams, USA Today, 27 Feb. 2026
While a new tagline wouldn’t have substantially changed many minds, the campaign itself highlighted the Post leadership’s inability to the think creatively.
—Max Tani, semafor.com, 9 Feb. 2026
Freelancers can handle seed stage business needs such as the establishment of a rudimentary brand with a logo, tagline and color palette, followed by the creation of a basic website.
—Eric Youngstrom, Forbes.com, 20 Jan. 2026
The latter would be a suitable tagline if there ever were to be a documentary made about this season.
—Brooks Kubena, New York Times, 12 Jan. 2026
See All Example Sentences for tagline
Maria Williams, USA Today, 27 Feb. 2026
While a new tagline wouldn’t have substantially changed many minds, the campaign itself highlighted the Post leadership’s inability to the think creatively.
—Max Tani, semafor.com, 9 Feb. 2026
Freelancers can handle seed stage business needs such as the establishment of a rudimentary brand with a logo, tagline and color palette, followed by the creation of a basic website.
—Eric Youngstrom, Forbes.com, 20 Jan. 2026
The latter would be a suitable tagline if there ever were to be a documentary made about this season.
—Brooks Kubena, New York Times, 12 Jan. 2026
See All Example Sentences for tagline
Recent Examples of Synonyms for tagline
Noun
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But the images and slogans roaring across social media in this first month of the war in Iran may be something new.—
Scott Simon,
NPR,
28 Mar. 2026
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And the Cubans who believed the slogans—from either side—get nothing.—
Quico Toro,
The Atlantic,
27 Mar. 2026
Noun
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The school has banners and big names to prove its hockey pedigree, though the real evidence lies with a man called Rooster.—
John Lauritsen,
CBS News,
2 Apr. 2026
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Goldberg will serve as executive producer alongside longtime collaborator Tom Leonardis under their One Ho Productions banner.—
Jazz Tangcay,
Variety,
1 Apr. 2026
Cite this Entry
“Tagline.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/tagline. Accessed 6 Apr. 2026.
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